Pleasance farm, Kenilworth

Pleasance Farm covers 460 acres of the beautiful Warwickshire countryside.

The farm lies adjacent to Kenilworth Castle, in the picturesque Arden area of Warwickshire. It is steeped in history being part of the Kenilworth Castle estate until the early 20th Century and containing some important historical features. The farm name comes from the French word ‘Pleasaunce’ meaning pleasure garden. This feature can still be seen today in the field in front of the farm buildings.

The family moved to the farm in 1963 and is now run by Henry Lucas and his son Ian.
It has a beef enterprise, using traditional Hereford cattle, selling the cattle on to Waitrose.  There are also arable crops grown, including spring barley for malting, which is used in the brewing industry.

There has been active management of wildlife habitats on the farm since the family moved to it in 1963.  Due to the family’s interest in wildlife and the environment this has developed further since 1999 and the aim is to farm in a way that increases the wildlife, helps the environment, but also creates an income for the family.